THE latest filing from May 5, 2025 by British long-term institutional investor, Baillie Gifford, in which it announced the final sales of its remaining shares at e-commerce giant, Jumia, at a huge loss, portends bad news for Africa. If anything, it sends a negative vibe to global investors and only suggests one thing: Jumia needs to rejig its business sustainability strategy. Baillie Gifford’s initial investment in Jumia, the first pan-Africa e-commerce outfit to be listed on the New York Stock Exchange, was a loud statement in global investors’ confidence in African equities. But that confidence has continued to wane. First,…
Author: Bola Oduntan
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